Everything your project needs under one umbrella.
PennyFly’s ever expanding network thrives on leveraging the industry’s most experienced teams to deliver world-class results.
“It’s all about who you know” couldn’t be more true especially in the entertainment and web3 industries; even the most generous budgets risk going to waste if reliable relationships and effective project management infrastructures are not in place. With our invaluable network replicating the same proven formulas used for decades to facilitate international success, there is nothing we can’t accomplish together.
Music Production
Work with a top producer at a world-class studio or remotely from anywhere on the planet to create a truly major-label caliber product. Development deals are available for select artists who qualify.
• Producer & Songwriter Matching
• Mixing & Mastering Engineers
• Artist Development & Mentorship
• Instrumentalists for any genre/style
• Recording Studio Arrangements
• Music Video Production
Management
Your ally in the industry, PennyFly will fight for your rights as an artist while introducing you to trusted partners within our network. Our job is to find you opportunities that translate into real revenue and brand awareness.
• Representation & Career Development
• Introductions to Industry Veterans
• Contract/Compensation Negotiations
• Sync Licensing - Film/TV/Ad Pitching
• Sponsor Relationships + Pitching
• Tour/Event Planning + Execution
Marketing & PR
An integral aspect of every artist’s success, our team will review your project to assemble a bespoke marketing team unique to your brand’s needs. Tiers of vetted experts are available no matter what stage you’re in.
• Release Campaign Strategy & Execution
• PR (blogs, interviews, magazines, TV, etc.)
• Social Media Coaching & Ad Management
• Brand Design/Development, Website, SEO
• Streaming Campaigns + Playlisting
• Influencer Marketing Campaigns
Web3 Advising
Our web3 division has years of experience advising/building successful projects. Whether starting from the ground level or expanding on an existing brand, our team adapts within your structure to fill any roles necessary.
• Audit project to assess voids/gaps
• Assign & define team member roles
• Develop action plan and steps forward
• Execute on development/marketing initiatives
NFT Development
Our extended team has experience across a variety of NFT powered initiatives including games, music, art, and more. Keep in mind NFTs are new with very specific use cases and may not be a good fit for all brands.
• Project conceptualization
• Smart contract development
• Operations / project management
• Implement realistic marketing initiatives
Community Building
The heart of every web3 or NFT based project currently lies within the community cultivated within the brand. Understanding the culture of the space is critical - without this, any project can easily fail no matter how great the idea.
• Isolate project’s target demographics
• Develop & manage Discord community
• Active social media engagement
• Target specific influencers for collaboration
We only succeed when you do.
